Adidas CEO Considered Hiding From Kanye West During Airport Encounter

Adidas CEO Bjorn Gulden has explained the viral photo of himself speaking with Kanye West at an airport in Las Vegas following the Super Bowl. Speaking at a press conference at the company’s headquarters, Gulden joked that he considered hiding from Ye to avoid bad press, but decided against it. Regardless, the relationship between the two sides is not being mended anytime soon.

“It was not a meeting, there was no business discussion,” he said of the run-in. From there, he joked: “If you meet him at an airport, I don’t know what you do. Do you hide? Or what do you do?” Gulden also reiterated: “The contract has ended. We are selling off the inventory.”

Read More: Kanye West Sparks Adidas Rumors After Posing With The Company’s CEO

Bjorn Gulden Poses With Adidas Soccer Ball

Bjorn Gulden, CEO of sports equipment maker Adidas, holds the official ball on November 15, 2023, at the Olympic Stadium in Berlin, Germany, during an event organized by sports equipment maker Adidas to present the official ball for the 2024 UEFA European Football Championship. (Photo by Tobias SCHWARZ / AFP) (Photo by TOBIAS SCHWARZ/AFP via Getty Images)

Kanye and Adidas have been at odds for years since their partnership. The company cut ties with Ye officially following his antisemitic comments in 2022. More recently, West called out the company for continuing to sell its stock of the Yeezy Boost 350. “Anybody who loves Ye would not buy these fake Yeezys,” he wrote on Instagram. “I never made these color ways I’m not getting paid off of them and adidas is suing me. All these celebrities and the public will stand against a T shirt or the color of my hat but when yall see me have my children hidden from me or see an actual Fortune 500 company r*pe one of your heroes in real life don’t nobody say nothing or do nothing. As far as the system goes What yall gone do now Take my album down again Freeze my accounts again Threaten people to not work with me again. All the new non approved 350’s are cooorny and everybody know the 350 been corny.”

Kanye West Calls Out Adidas

Check out more of Ye’s recent comments on Addias above. As for music, he recently shared a collaborative album with Ty Dolla Sign, Vultures. Be on the lookout for further updates on Kanye West on HotNewHipHop.

Read More: Kanye West Gets Praise From Snoop Dogg, & More After Revealing Adidas Is Suing Him For $250 Million

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Boosie Badazz Responds To Kanye West Clowning “Wipe Me Down”

Kanye West versus Boosie Badazz is not a feud many Hip-Hop fans expected to see play out in 2024. The two rap stars have addressed each other over comments West made about his supposed impact on the music industry.

After Kanye West claimed he “invented every style of music of the past 20 years,” Boosie Badazz insisted the Chicago native did not affect his style of music. Ye then flippantly declined to take responsibility for the sound of Boosie’s “Wipe Me Down” single.

Boosie Badazz has responded to Kanye West’s comments in an all-caps post on X (formerly Twitter). The outspoken social media personality defended his contributions to Hip-Hop culture over the last 25 years.

“THE GENRE OF MUSIC I MAKE IS CALLED ‘BOOSIE MUSIC,” the Baton Rouge-raised rapper tweeted on Monday (March 18). “IT MAKES YOU CRY, IT MAKES YOU SMILE, IT MAKES YOU DANCE, IT GIVES YOU MOTIVATION, IT MAKES YOU THINK.

Furthermore, he added, “I REALLY RAISE PEOPLE THRU MY MUSIC, IT’S REAL HEARTFELT MUSIC. NO RAPPER HAS RAISED [MORE] STREET N##### THAN ME. I MAKE THE MUSIC [THAT] MAKES YOU FEEL LIKE WE GREW UP [IN] THE SAME HOUSE TOGETHER.”

Boosie Badazz released “Wipe Me Down” featuring Foxx and Webbie in 2007. The Mouse on tha Track-produced record became a Top 40 hit on the Billboard 100 chart. Boosie has dropped over four dozen full-length projects, including 2024’s In House 2: Boosie and the Beast.

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“‘WIPE ME DOWN’ IS NOT A GENRE OF MUSIC, IT’S A SONG. 07 I WAS ALMOST A DECADE [IN]. I’VE BEEN PUTTING OUT THIS REAL HEARTFELT S### SINCE 98-99 [fire emojis]. THEY JUST DONT GIVE REAL N##### FLOWERS NO MORE BUT I GIVE THEM TO MYSELF. #legend,” Boosie also wrote.

Boosie Badazz has been calling out Kanye West for several years. In 2022, Badazz chastised West for his remarks about George Floyd and Rosa Parks. The following year, he also suggested Ye loves Caucasians more than the Black race.

In addition to clashing with Boosie Badazz this week, Kanye West has recently had public spats with talent manager YesJulz and Twitch streamer Kai Cenat. The controversial entertainment superstar’s recent disputes came after releasing the Vultures 1 collaborative album with Ty Dolla $ign.





Kanye West Sues YesJulz for $8 Million

Kanye West is suing social media personality YesJulz for a whopping $8 million for violating her NDA while employed with Ye.

Ye Reveals YesJulz Lawsuit

On Sunday (March 17), Ye shared a post on his Instagram Story revealing a copy of a lawsuit filed against YesJulz, born Julianne Goddard. The post, which can be seen below, lays out the reason for the litigation.

“Julianne Goddard has repeatedly, intentionally and grossly violated the terms of her Non-Disclosure Agreement with complainants including publicly disclosing corporate sales figures, social media strategies, text messages with Ye and management, release plans for Vultures album and product designs before release,” the suit reads.

The lawsuit seeks “in excess of $8,000,000.”

Read More: 36 Feuds Involving Rappers Going at Non-Rappers

Ye Fires YesJulz

The lawsuit news comes on the heels of Ye revealing he’d fired YesJulz last week. Julz has worked closely with Ye for his Vultures 1 album rollout. However, issues reportedly arose when she began reaching out to Ye fan pages about working with her in developing a “Yeezy Universe” app for free. She later conceded her ideas had not been approved by Ye, but said he, “sees and hears everything. He knows how active you’ve been. I know sometimes it might feel like you might be working all day, every day, and you’re work is not being seen or recognized.”

Following her public firing, YesJulz responded on Twitter, “F**k an NDA. Sue me.”

XXL has reached out to both Ye and YesJulz’s teams for comment.

Read More: The Most NSFW Moments of Kanye West and His Wife Bianca Censori

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Check out Ye revealing he’s suing YesJulz for $8 million for violating her NDA below.

See a Copy of Ye’s Lawsuit Against YesJulz

See Rappers Who Beat Major Legal Cases and Walked Away With a Victory

Hip-hop came out with a win in some way in these cases.

Kanye West To Sue YesJulz For $8 Million, She Responds

Kanye West and his rollout for Vultures has certainly been filled with big headlines. Overall, the first Vultures came out a couple of days late, however, some fans felt it was worth the wait. Of course, the track “Carnival” ended up going number one in North America, which just goes to show that people are still listening. However, as it pertains to Vultures 2, the project has been delayed quite a bit. At first, it was supposed to drop on March 8th. Although now, it is believed that the album is only going to come out on May 3rd. In the midst of all of this, Ye is under scrutiny for the actions of his Chief Of Staff, Milo Yiannopoulos, who recently accused YesJulz of breaching her NDA.

As we reported last week, YesJulz was fired from the Yeezy team. It was said that she was having unauthorized conversations with Kanye West fan pages. This subsequently led to Milo claiming that YesJulz was on the hook for $7.7 million in unpaid fines. Overall, this was quite the number, but Julz was unbothered. On Twitter, she exposed Milo for the inappropriate language he used while describing Kanye fans. Regardless, it seems like Ye and his team are ready to pursue legal action against her. In the Instagram story below, you can see that Ye is preparing to sue her for $8 million.

Read More: What Is Kanye West’s Best-Selling Album?

Kanye West Speaks Out

As this news broke, YesJulz remained at ease. She subsequently took to Twitter and decided to lash out at Milo as opposed to Ye. “Lol FUCK MILO Try me you little bitch,” she wrote. Needless to say, she is not scared of the lawsuit right now. It has not been filed officially, which means there is a chance it won’t go through. However, if Ye and his team win, then it will serve as a warning to anyone else who may work for his company in the future.

Let us know what you think about all of this, in the comments section down below. Additionally, stay tuned to HNHH for the latest news and updates from around the music world. We will always keep you informed on all of your favorite artists and their upcoming projects.

Read More: Freddie Gibbs Needs Kanye West As Much As Kanye West Needs Freddie Gibbs 

Kanye West Preps $8M Lawsuit Against YesJulz After She Dares Him To Sue

Kanye West appears to be following through with his plan to sue his former employee, social media influencer, YesJulz 

When Kanye West threatened social media influencer YesJulz with legal action after firing her over alleged NDA violations, she dared him to sue, and now it appears Ye is doing just that to the tune of over $8 million. 

On Sunday evening (March 17), West took to his Instagram Stories with a scathing “notice of intent” detailing his claim against YesJulz using her real name, Julianne Goddard. 

He claims she “intentionally, and grossly violated,” the agreement and alleges multiple unauthorized disclosures, including confidential texts and Vultures rollout plans. 

“To say Goddard suffers from a lack of impulse control would be to excuse her from responsibility for behavior that is hurtful, hateful and destructive; it is to give her pattern of mendacious, malicious, manipulative outbursts a pass,” the filing continues. 

The document bizarrely references Austrian composer Wolfgang Amadeus Mozart before accusing her of a “lukewarm and never-ending stream of willful, reckless and vindictive breaches.”  

The claim noted the “extraordinary” damages sought but insists it is because Yes Julz’s “determination to disrupt business functions and sow discord” is unparalleled. 

“Goddard freely acknowledges that she has violated the NDA and intends to do more,’ the claim states.  “Upon her termination she posted on X (Twitter): ‘F*ck an NDA sue me… I dare Milo or any lawyers at YZY to try.’ They now do.”   

West is seeking “In excess of $8,000,000” over the allegedly “deceitful disclosures,” and “malicious violations.” 

YesJulz Responds To Kanye West

YesJulz seemingly reacted on X, although she did not mention Kanye West directly. She did, however, name his chief of staff, far-right provocateur Milo Yiannopoulos. 

“Keep poking me You are about to get the reaction you want,” she wrote. “Lol F### MILO Try me you little b####.” 





Kanye West Clowns Boosie Badazz’s Response To Claim He Invented Every Musical Style

Kanye West mocked Boosie Badazz after the Baton Rouge native shot down Ye’s recent claim that he invented every style of music in the last two decades.  

According to a swiftly deleted Instagram Story post, West just realized Boosie’s “Wipe Me Down” came out in 2007, during the period he claims to have created all music styles. West roasted Boosie over the track, joking that he had nothing to do with that genre of music. 

“I take no responsibility whatsoever for whatever that genre would be,” he wrote. 

Boosie Badazz was reacting to a claim Kanye West made during an interview with radio personality Big Boy. 

“I done invented every style of music of the past 20 years,” Ye declared. “I created Weeknd genre, [Travis Scott], Drake. I’ma go ahead and say it, with all love, Future and [Young] Thug also because the auto-tune album, 808s [and Heartbreak].” 

On Friday (March 15), Boosie took to Instagram to reject West’s claims. Furthermore, Boosie insisted nobody in the projects listens to Kanye West. 

“NOT ALL GENRES NOT EVERY STYLE,” he began. NOT BOOSIE MUSIC!! YOU CANT RELATE TO NOTHING I RAP ABOUT R YOUR MUSIC!! NOBODY LISTENS TO KANYE N THE PROJECTS R THE TRENCHES!! IM,A GON HEAD N SAY IT “ MY PEOPLE DO NOT RELATE TO YOU.” 

View this post on Instagram

A post shared by Torence BOOSIE BADAZZ Hatch (@torencehatchig)

In addition to Boosie reacting to Kanye West, Kid Cudi also seemingly responded to his former collaborator. He shared a screenshot from his Wikipedia page stating that Cudi’s sound inspired 808s & Heartbreak. It also includes a quote from West acknowledging he and Cudi were “the originators of the style.” 





Kanye West’s Manager Flexes On Kai Cenat Over Viral “Vultures” Merch Review

Kanye West sent YouTube personality Kai Cenat a message regarding a recent review of some Vultures merch. Now West’s apparent manager, John Monopoly, is getting involved. On Saturday (March 16), Monopoly left a comment on a social media post suggesting he’d be willing to square up with Kai Cenat over the viral video.

“We good,” he wrote. “But if we ever need to link up face to face I’ll meet him in HIS hood on 241st and Carpenter. Just me plus 1. He can bring his WHOLE team. Just so y’all understand the type of time we on. May Allah bless you all.”

Kanye West was initially upset after Cenat unboxed some free Vultures merchandise during a livestream and complained about some of the items being too big. Not long after, West direct messaged Cenat with, “Don’t make no jokes about my clothes, when you ain’t say nothing about what Adidas is doing. When ‘Vultures’ song came out you ain’t play my verse. You controlled. Don’t play with me.”

The two engaged in a lengthy back-and-forth via Instagram direct messages, with the contentious exchange ending with West writing, “F### you n####. You was told to diss my s###. You a pawn.”

Monopoly eventually reached Cenat by phone, which the Cenat livestreamed. Judging by his reaction, he was both confused and humored by Monopoly’s serious tone. Monopoly insisted he could be in New York “tomorrow” to meet up, but Cenat argued he moves “mad slow” and would need to get to know him first before seeing him in person.

Watch the breakdown below. The Monopoly phone call happens toward the end.

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EXCLUSIVE: RHYMEFEST Celebrates Kanye West’s Dedication To Hip-Hop Innovation

In the complex tapestry of hip-hop, few relationships have been as multifaceted and evolutionarily significant as that between Kanye West and Che “Rhymefest” Smith.

This duo, bound by their Chicago roots, has traversed a path from collaboration to public dispute, ultimately finding a resolution that underscores the transformative power of artistry and activism within the music industry.

RHYMEFEST, who has worked closely with Kanye since the early 2000s, openly expressed his admiration for Kanye’s relentless pursuit of musical innovation and refusal to become complacent despite his massive success.

During a recent interview with AllHipHop, RHYMEFEST shared insights into Kanye West’s work ethic and his continuous drive to explore new creative horizons.

“I’m so proud that Ye continues to produce. It’s so easy at that level to not rap, to not do your thing to be comfortable or satisfied or whatever,” RHYMEFEST said.

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RHYMEFEST and Ye’s journey together began in the early 2000s, highlighted by the Grammy-winning hit “Jesus Walks,” which showcased West’s production prowess and Rhymefest’s compelling lyricism.

This track from West’s debut album, “The College Dropout” (2004), was a pivotal point that brought mainstream success and critical acclaim, cementing the duo’s creative synergy.

Beyond the music, their relationship extended to efforts to bolster their hometown’s communities.

However, the relationship faced strains, highlighted by a public fallout in 2018 over the management and direction of Donda’s House.

Despite these challenges, the legacy of West and Rhymefest’s collaborations remains intact.

Ye is celebrating the success of this newest album Vultures 1, which topped the Billboard charts after its February 10 release date.

Ye is currently preparing the release of Vultures 2.

RHYMEFEST’s comments come when Kanye’s dedication to his craft is more apparent than ever.






Bianca Censori Goes Braless For Shopping Trip Without Kanye West

A lot of people think that Bianca Censori’s provocative fashion choices are a result of her husband Ye, but it’s clear that she doesn’t need him to turn heads. Moreover, she recently went for some cosmetics shopping with her mother Alexandra in the San Fernando Valley. The former Yeezy architect donned a small pink minidress with no bra, paired with simple heels and slicked-back, tied-up hair. It’s definitely a pretty small and innocuous fit choice compared to her usually revealing, scantily-clad, and more experimental style. But we can’t say we’re surprised at this being a pretty diverse spectrum of Bianca’s own volition rather than the close-minded interpretation you’ll often see in the media.

Furthermore, she’s actually been spending a lot of time with her mother recently, such as hitting up Los Angeles to see Ye and Ty Dolla $ign‘s VULTURES “performance.” In fact, Bianca Censori even ran into the Chicago artist’s ex-wife Kim Kardashian at this event. They’ve been seeing a lot more of each other as of late, and it’s great to see that they can keep up an amicable relationship. We don’t know the details of their bond beyond what the cameras show, but considering that Censori’s also spent time with their children, we can hope that things are pretty stable.

Read More: Do Kanye West & Bianca Censori Want Kids? Rapper’s Inner Circle Gives Insight

Bianca Censori & Ye At Milan Fashion Week

Kanye West and Bianca Censori at Marni RTW Fall 2024 as part of Milan Ready to Wear Fashion Week held on February 23, 2024 in Milan, Italy. (Photo by Swan Gallet/WWD via Getty Images)

Meanwhile, she and Ye have never been shy about displaying some public affection at these events, such as dancing closely at a private L.A. listening party. Every step of the Yeezy mogul’s way for over a year, Bianca Censori’s been right there by his side through thick and… mostly thick these days. He’s in a lot of public hot water, but it seems like this is one of the few bonds that he always champions and defends lovingly. Sometimes, the rapper’s lyrical references to her don’t match that energy, though, so we’ll see if that changes in the near future.

With all that in mind, what do you think is the next step in this couple’s journey? Will their relationship with paparazzi improve down the line? However you may feel, drop your thoughts in the comments section down below. Also, check out these new pics of Bianca Censori in the “Via” link below. As always, for more news and the latest updates on her and Ye, stick around on HNHH.

Read More: Bianca Censori Goes Back To Baring Her Behind At “Vultures” Listening Party

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Boosie BadAzz Disputes Kanye West’s Inventing Music Styles Claim

Boosie BadAzz has knocked down Kanye West‘s bold claim that he invented every style of music. According to Boosie, Ye’s music doesn’t exist in his world.

Boosie BadAzz Disputes Kanye West’s Claim of Inventing All Music Styles

On Friday (March 15), Boosie BadAzz jumped on his Instagram account and shut down Kanye West’s claim that he has invented every style of music in the past 20 years. The Chicago rapper-producer made that statement during his interview with Real 92.3 radio personality Big Boy.

“I done invented every style of music of the past 20 years. I created Weeknd genre, [Travis Scott], Drake. I’ma go ahead and say it, with all love, Future and [Young] Thug also because the auto-tune album, 808s [and Heartbreak],” Ye boasted.

In his IG post, Boosie vehemently disagreed with Kanye.

“NOT ALL GENRES NOT EVERY STYLE [red stop sign emoji] NOT BOOSIE MUSIC [two exclamation point emojis and smirking face emoji],” Boosie wrote in his post, which can be viewed below.

“YOU CANT RELATE TO NOTHING I RAP ABOUT [OR] YOUR MUSIC [two exclamation points emojis] NOBODY LISTENS TO KANYE N THE PROJECTS [OR] THE TRENCHES[.]” he added.

“IM,A GON HEAD N SAY IT ‘MY PEOPLE DO NOT RELATE TO YOU,'” he concluded.

We don’t think Boosie BadAzz was being mean-spirited with his post, he was just want to set the record straight.

Kanye West and Ty Dolla Sign’s ‘Carnival’ Hits No. 1 on Hot 100

Kanye West Tried to Get a Threesome with Nicki Minaj and Amber Rose

Elsewhere in the BigBoy interview, Kanye revealed that he was trying to have a threesome with Nicki Minaj and Amber Rose, whom Kanye was dating at the time.

In the video interview below, Kanye recalled his time in the studio with Nicki Minaj recording his 2010 album My Beautiful Dark Twisted Fantasy. Apparently, Ye asked Safaree, who was in the studio with him, how he could arrange a three-way sexual tryst with Amber Rose and Nicki. However, Kanye was unaware that Safaree was actually secretly dating Nicki at the time.

“She was a bad b***h, I’m like, “Yo, Safaree, you think Nicki let me and Amber hit like what she said,” Kanye said. “This her man,” he added. “Like, you gotta make these raps true.”

Kanye was referring to Nicki’s standout verse on “Monster” where she rapped, “Besides, Ye, they can’t stand besides me I think me, you and Amber should ménage Friday.”

Upon hearing Nicki spitting those lyrics in the studio, Kanye thought he could press his luck and make it happen in real life with Amber and Nicki.

The Story Behind Ye, Ty Dolla Sign’s Vultures 2 Album Cover Art

Check out Boosie BadAzz’s response to Kanye claiming he invented every style of music below. Also, watch Ye and Ty Dolla’s interview with Big Boy below.

Read Boosie BadAzz’s Response to Kanye West Claiming He Invented Every Style of Music

Watch Ye and Ty Dolla $ign’s Big Boy EXCLUSIVE Vultures Interview

See Older Rappers’ Complaints About Hip-Hop and Where It’s Headed

These legendary rappers aren’t a fan of where hip-hop is heading.