Ghost City DJ's DJ Demp, Rodney Terry, Greg Road, Virgo Williams and Kamren Davis, could also be referred to as one-hit wonders, however their single, “My Boo” is a staple in hip-hop and R&B tradition. The success of their single, was due to the So So Def camp that got here collectively to push the artists ahead, displaying assist to many up-and-coming artists wanted by mainstream platforms on the time.
In 1996, Jermaine Dupri was King of the South. The document exec had launched the careers of multi-platinum artists like Kris Kross, Xscape, and Da Brat. Dupri’s label, So So Def, was established in 1993 by way of a three way partnership with Sony and Columbia. The label had made its mark for its crossover sounds and had a considerable catalog of primary singles. It was far faraway from the underground Miami bass scene of the time that was dominated by gritty, raunchy teams like 2 Stay Crew, 69 Boyz and Freak Nasty. Dupri was open to attempting one thing new and let the DJ/Producer Lil’ Jon curate a challenge completely different from So So Def’s normal providing “I used to be working A&R at So So Def,” Lil’ Jon advised Spin journal in 2016. "So So Def Bass All-Stars] was my first challenge on the label. I government produced it and A&R’d the album.”