Snoop Dogg wants to know what the hell is going on with the music game? From R&B artists getting caught with transgender women to rappers fake C-cripping, the veteran rhyme-slinger seems puzzled by it all on his latest single, “What Is This?” featuring October London.
Produced by Nottz, the song features the Doggfather rapping about how the game has changed with artists not being authentic.
"I'm back like O.J. / Players Club / Rappin 4 Tay / Internet going cray / Everyday, R&B n----s on memes because they half-way gay," he raps, adding, "Slow down / Dogg, you a fool with it / Don't know if these cats is going to be cool with it."
October London brings the message home on the chorus, singing, "What is this? / A lot things done changed / Everybody is in each other's lane / What is this? / Rappers sounding the same, just to get to get a little taste the fame / What is this? / R&B n----s on the down low, taking L's, what do you know."
We're not going to throw any names out there but we can guess who Snoop and October are talking about in their lyrics. Otherwise, the rap game has changed for better and for worse. But there are several rappers and singers who are staying true to the game.
If you like Snoop Dogg's song, you can cop it now on iTunes.