Nobody wins when the family feuds. JAY-Z is capping f a big year with the release his latest 4:44 video for “Family Feud,” which co-stars his superstar wife, Beyoncé.
The Carters, who welcomed twins Rumi and Sir in June, appear in the cinematic teaser, along with their daughter, Blue Ivy.
Set inside a church, the dramatic clip shows a different couple making out before the woman stabs the man on the side. Meanwhile, an elegant Hov, Bey, and Blue show up inside the religious place worship.
The religious theme continues. “We all lose when the family feuds,” Hov says inside a confessional booth, while Queen Bey is on the other side, listening to his testimonial.
The “Family Feud” visual follows 4:44 videos for “Legacy,” “Marcy Me,” “Smile,” “Moonlight,” “Adnis,” “4:44,” “Kill Jay Z,” “BAM,” and “The Story O.J.,” among others.
The full video will be available Friday (Dec. 29) at 4:44 p.m. ET TIDAL.