Drake Teams Up With NFL For OVO Collab Despite League’s Association With Kendrick Lamar

Posted on by EDITORIAL FEATURES

Despite the league’s newfound association with Kendrick, it would appear as though Drake is still in business with the league. Over the years, Drake has dropped a few collaborations alongside the NFL, through his OVO brand. The OVO imprint is mostly known for its impressive streetwear designs. Overall, these collaborations draw a ton of hype, and most importantly, they look good. Now, OVO and the NFL are teaming up for a brand-new collection.

Drake’s OVO x NFL Collab Sneak Peek

As you can see in the tweet above, it would appear as though this new collaboration is going to bring the OVO aesthetic to some unique jackets. In fact, these jackets seem to be in the same style as those iconic Starter jackets that were popular decades ago. As for the release date of the collaboration, you can expect the new pieces to arrive on Friday, December 13th. Essentially, these are coming out right in time for the Christmas holiday.

It will be interesting to see what else Drake will do with the NFL, in the future. There were rumblings that Drake had been asked to perform the Super Bowl Halftime Show twice. However, on both occasions, Drake decided that it would be best to just politely decline. One has to wonder if the artist will change his tune on that in the future. After all, performing at the Super Bowl is one of the biggest things you can do as a legacy act.

About The Author

Alexander Cole is the current editor-in-chief of HotNewHipHop. He started at HotNewHipHop back in 2018 where he began as a Sports and Sneakers writer. It was here where he began to hone his craft, putting his journalism degree from Concordia University in Montreal, Quebec, to good use.

Since that time, he has documented some of the biggest stories in the hip-hop world. From the Kendrick Lamar and Drake beef to the disturbing allegations against Diddy, Alex has helped HotNewHipHop navigate large-scale stories as they happen.

In 2021, he went to the Bahamas for the Big 3’s Championship Game. It was here where he got to interview legendary figures like Ice Cube, Clyde Drexler, and Stephen Jackson. He has also interviewed other superstar athletes such as Antonio Brown, Damian Lillard, and Paul Pierce. This is in addition to conversations with social media provocateurs like Jake Paul, and younger respected artists like Kaycyy, Lil Tecca, and Jeleel!

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