Welcome to TWIB’s Weekly Top 5 Videos. This is a segment where we will be looking at some exceptional visuals from various acts from around the globe. The music video format has been around for decades and through the 90s and 2000s, it has really taken flight from multi-million budget music videos, to mid to low-budget videos with exceptional features. In this section, we will not discriminate but rather highlight some of the creative visuals that pop up on our radar.
Vocab Slick x Simone´ Mosely x Equipto – “When I’m Here”
Vocab Slick‘s latest video ”When I’m Here” sees him teaming up with Equipto and Simone´ Mosely. The sombre but punchy track sees Vocab paying homage to the people in his life who have passed on. The record is as heartfelt as they come and we hear Vocab really pour his heart on wax while Simone delivers a gripping chorus to tie it all together. The record is produced by Nohokai & Starski and directed by Alex Diaz Pena who makes use of sombre set pieces and performance shots of the artists as they reflect on the present.
Lil Bory – “Don’t Make No Sense”
Lil Bory“s new release “Don’t Make No Sense” is a fiery display of bars and the rapper sure brings the big guns to the forefront. Over a bass-heavy and bouncy backdrop, he blends a mix of bravado with witty bars and punchlines that listeners can appreciate. The visual follows suit with a performance shot of the rapper doing what he knows best.
Vinny Alfano – “Earth”
Emerging rapper/Soundman/business owner Vinny Alfano takes us back to “Earth” in his new song. The track is haunting and moody and his off-kilter lyrical schemes that dwell on real-time issues are quite engaging. The visual style is psychedelic and somewhat dark but sure gets the job done.
Rio Thomas – “Chin Up”
Rio Thomas returns with visuals for his single “Chin Up” which is a soulful tune that sees him exploring his journey as a black man. The record is produced by FROwNS and taken from his 10-track EP titled FROwN Lines. The visual style is simple, and straightforward and really captures Rio’s laidback demeanour and style.
P.U.R.E. – “YIT (Yall In Trouble)”
Suffolk, VA lyricist P.U.R.E. helps us close this week’s list with “YIT (Yall In Trouble)”. The Willie Downy-produced record is reflective and insightful as he takes us deep into his world and reminds us that it’s not all lovely. His lyrics are vivid and really paint the picture of his surroundings with much gusto. The visuals have a retro ad somewhat calm vibe too, a nice blend of cut-aways, performance shots and seamless transitions.
“Y.I.T. (Yall In Trouble)” is taken from the newly released Penta EP. Penta features three tracks produced by Jamil Honesty (Harbor Kidz, Black House Records) and released by God Mode Records in limited CD / digital formats (with digital distribution by Fat Beats).